Ask these questions to yourself and get others to look at your designs as well. Ask them the following questions, and you will have some profound ‘ah hah’ moments.
Pre-Design and Development Questions:
1. What is my website about? (knee jerk reaction)
2. What do I want you to do?
3. Can people get to where they want to be in 2 clicks?
4. Why should people buy from me instead of my competitors?
5. Is that reason obvious to people?
6. What resistance in the design and layout might there be to my site’s end goal?
Ask these SEO questions during the design/development process once you have chosen an effective design.
1. Am I using keywords in the title, description, headings, and menus?
2. Am I using keywords in my pictures ALT tags?
3. Is my video described similarly?
4. Are my keywords mentioned approximately 3 times in the page copy?
Resources:
Platforms
Obray
Wordpress
Joomla!
Dupral
Development
SEO Cheat Sheet
Keyword Research
Google Adwords Keyword Tool
Market Samurai
Wordtracker
Keyword Playground
Picture Optimization
Optimizing Your Images
SEO for Pictures
Video Optimization
25 of All Searches Are on YouTube
ReelSEO
Video Sitemaps
Audio Indexing