The video campaign executed for Alpine Orthopaedic Specialists brand rejuvenation sought to highlight their 360 degree approach to healing. Though the above video is a very general look at what AOS does, a series of videos were produced, highlighting each of the five specialties and how AOS's care has helped real patients return back to their life before injuries. These ads ran on cable channels during the Winter Olympics in February of 2010 and on throughout the year. They've also had a tremendous amount of response from these ads as they've been running in local and regional movie theaters.
